Photo greeting cards are surprisingly affordable and easy to create by choosing a template, uploading images, and personalizing the design. At Shutterfly, for example, most holiday cards start at $1.19 each, but a 30 to 40 percent discount and free shipping may apply, depending on the options you choose. At Simply to Impress, the average price for individual cards starts at 68 cents. In a side-by-side comparison by Top Ten Reviews, Simply to Impress offered more cards for the money than all but one other printer and came in second overall. (The first-place winner, Shutterfly-owned Tiny Prints, is a bit pricier. Photo cards cost between 99 cents and $4.47.) Generally the larger the order, the lower the price per card, so expect to pay up if you're buying only a few cards for close friends and family. Extras such as envelopes with return addresses or printed lining inside the envelope also add to the bottom line.