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PETAL TO THE METTLE

There's absolutely no way to tell a sweetheart you got a great deal on their Valentine's Day flowers, but a little private gloating is fine. We've gathered tips to consider in lieu of the iconic but cliche dozen long-stem roses; use them and put the savings toward further spoiling him or her -- or, yes, be a true tightwad and keep the savings for a rainy day.

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ORDER EARLY

Sending a dozen long-stem roses is a romantic gesture that might put you in the poorhouse. At least avoid the whole "day of" crunch and order (and send) flowers early. Kelly McKeone, a vice president at Teleflora, recommends that customers order by Feb. 11 to avoid a last-minute rush. At 1-800-Flowers.com, the magic date to order by is Feb. 4 -- it can actually save up to 40 percent, the company says -- and early delivery is a good idea too. Make Feb. 13 the new Feb. 14 to avoid late delivery anxiety, and go even earlier to ensure flowers are in peak bloom on the actual holiday.

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BYPASS ROSES

Who says Valentine's Day flowers have to be roses? I'm infatuated with carnations -- yes, the cheapest flower out there. A bunch of white ones, and I'm in heaven. Admittedly, not everyone is like me, but at least roses can be the star within a mixed bouquet, or replaced by another flower all together. If a sweetie has a sweet spot for something else, you'll be a star for paying attention.

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CHOOSE A PLANT

A rose plant, especially the kind that features a wealth of miniature buds and is often fancifully wrapped, can send the same message -- or perhaps one even deeper: You want to shower your love with roses every day … and will be around to see this plant flourish.

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FORGO A VASE

Most everyone has a vase already, even in the office, for those special times when flowers arrive. Send a bouquet of cut flowers instead of an arrangement.

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GIVE A SINGLE ROSE

Simplicity has its place and, when done right, puts excess to shame. We're not talking a wilted rose from the local gas station, but from a place that sells elegant single stems that can be memorably presented with a few lines of poetry or a home-cooked meal.

Courtesy of petals.com

CHOOSE SILK

Fresh flowers make a big splash, but silk flowers go the distance. Today's silk flower companies are making more realistic and affordable options. We're loving the Rose Nosegay Silk Flower Arrangement ($59) from Petals.com, for example, which will remind the recipient of you for years.

Courtesy of romanceher.com

CHOOSE PORCELAIN

A single porcelain rose stem strewn across his or her bureau or nightstand will add a decidedly romantic note to the festivities. Such an artistic keepsake can be yours for $32 through RomanceHer.com.

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GO EDIBLE

For those with allergies -- or a more eclectic taste -- consider an Edible Arrangement. These popular fruit baskets can be picked up locally or ordered online with options that, for the sweet tooths, include chocolate.

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SHOP LOCAL

Even a local grocery store will have roses on sale for Valentine's Day -- often at a good deal, and especially with use of a frequent-shopper card. (Consider a bottle of wine, too.) Other thrifty options close to home include destinations such as Trader Joe's (and its always-strong floral department), warehouse clubs, and a local florist (be a regular).

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STICK TO YOUR GUNS

If you do order online, don't be swayed. If you want flowers, buy flowers. Don't play with the options so a single purchase of flowers suddenly becomes flowers with a box of chocolates, a heart-shaped necklace, teddy bear, candle, bath products, or even a tin of popcorn.

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ROSES ON PAPER

Consider the old-fashioned route: Making a Valentine's card -- with flowers -- from scratch. You can cheat and send a virtual card, but make sure the flowers are prominent. This one's an investment in time more than money, and how romantic is that?