it's a small world (paved with big bucks)
On top of being a household name and aspirational destination for children everywhere, remember that Disney is also a $152 billion juggernaut. From movie studios and television stations to merchandise and music, the global entertainment titan is a marketing master that is an expert at getting you to take money out of your pocket and put it into its cash registers. If you're a newbie to one of the world's dozens of Disney parks, you're likely going to make some costly rookie mistakes. And if it all seems too pricey, there are also cheaper family vacation alternatives.