Oreo’s Going Salty
Oreo is releasing a limited-edition Chocolate Covered Pretzel flavor. The company announced that this sweet-and-salty combo will hit shelves in May.
Here’s everything you need to know.
Oreo
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What’s the New Oreo Flavor?
The sandwich cookie brand describes the limited-edition release as the best of both worlds, combining savory and sweet elements. The cookie features pretzel-flavored wafers topped with salt and a chocolate crème center.
According to the brand, it’s their “first-ever sweet and savory cookie.”
When and Where Is Oreo's Chocolate Covered Pretzel Flavor Available?
The new addition to the Oreo lineup will be available across the U.S. starting May 5, 2025. You’ll find it in most major grocery stores and online retailers.
Oreo hasn’t said how long the flavor will stick around, so it’ll likely depend on demand.
Why Is Oreo Going Sweet and Salty?
Oreo’s parent company, Mondelez International, says the move was driven by data. Their 2024 snack trends reportfound that 81% of consumers “pay attention to the sensory experience” of their snacks.
In response, Oreo is leaning into bolder, more textured flavor combinations — and this is their most direct play yet.
What Other Flavors Has Oreo Launched Recently?
This is just the latest in Oreo’s busy release schedule. In early 2025, they reintroduced the Golden Birthday Cake Oreo and added Double Chocolate Cakesters as a permanent item.
They also dropped a Post Malone collaboration earlier this year and rolled out niche options like Irish Creme Thins, Oreo Bites, and Loaded Cookies.
Hungry for more flavors? Check out our taste test ranking of the best Oreo flavors.