Every year, sports business data firm Team Marketing Report releases its NFL Fan Cost Index (FCI), which gauges what it costs a family of four to attend a stadium game. It calculates variables like ticket prices, parking, merchandise, and — for the focus of this analysis — the cost of beer and hot dogs at every stadium for all 32 NFL teams. The FCI, however, is a projection, and when it was compiled before the arrival of the pandemic, its authors couldn't have known that the season would unfold in a country in crisis. Right now, attendance policies vary from team to team and stadium to stadium — many are empty and simply not selling concessions at all. Much of this year's FCI report, therefore, can be counted among revenue lost for many NFL franchises.