The Jeep brand is enjoying success few automakers could hope to rival. In 2014, Jeep sold 1 million units; just four years later, that nearly doubled to around 1.9 million. Part of that success can be credited to branding — the name Jeep has long been synonymous with fun, cool, and capable off-road vehicles that are as awesome on the trail as they are comfortable on the highway. They even are introducing a paint color for Prince fans — a purple shade called "Reign." To this day, the brand is surrounded by folklore, legend, myth, and mystery.
Related: 24 Timeless Jeeps Everybody Still Loves.