'I SCREAM, YOU SCREAM'
In the heat of summer, not much sounds better than an ice-cold ice cream novelty. National Ice Cream Day falls on the second Sunday of July every year (July 19 in 2015). Ahead of the celebration, Cheapism.com conducted a blind tasting to determine the best ice cream treats and see how inexpensive novelties measure up to premium brands. The task wasn't easy, but a panel of six judges sampled ice cream treats from Dove, Haagen-Dazs, Klondike, Kroger (the store brand), and Nestlé. Kroger's store brand was the cheapest overall while Dove and Haagen-Dazs represented the premium segment. The frozen sweets were divided into categories: ice cream sandwiches, bars, and cones. Natural flavor was the most important criterion, followed by a distinctly chocolaty coating or sandwich wafer and a shell or cone with a nice crunch. So, which novelties appealed to the panelists' tastes and which ones melted into a last-place puddle?