Wine bottles.

20 Affordable Wine Clubs That Will Satisfy Even the Snobs

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Wine bottles.

Calling All Connoisseurs

There are many ways to have your favorite wines and spirits delivered to your doorstep, but for true aficionados, variety and discovery are the spice of life. These days, luckily, loving great wine — and a little adventure — doesn't have to come with an aristocratic price tag. May 25 is National Wine Day, but joining an affordable wine club will bring a steady flow of new wines from the world's best vintners to your doorstep throughout the year. Many are chosen specifically for each customer through samples and starter questions about interests and favorite flavors. We've even included one club for oenophiles who'd like a more opulent tasting experience.

Related: 30 American Wineries With Good, Cheap Wine

Laithwaites Wine Club

Best Introductory Offer: Laithwaites Wine Club

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Laithwaites offers top estate wines with detailed tasting notes and a 100% guarantee on every bottle. Deep discounts and a free gift with the first shipment come standard.
Bottles delivered: 12 every 3 months 
Cost per shipment: $150; $40 introductory offer ($10 shipping) for 6 bottles plus 2 bonus wines 
Shipping cost: $20
What it offers: Highly customizable selections and a deal on the first shipment that's hard to beat.


Best for Flexibility: Winc Wine Club

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With truly budget-friendly prices, a low free-shipping threshold, and flexibility that allows members to tailor orders and skip a month at any time, Winc is one of the best value wine clubs around.
Bottles delivered: 3 or more 
Cost per shipment: Varies by selection; bottles start at $13, with discounts available for members and large orders 
Shipping cost: Free with 4 bottles 
What it offers: Personalized curation. Answer a few questions, and wines will be chosen to match your tastes; rate these selections to further customize your profile. 

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Red Wine

Best for the Money: Wine of the Month Club

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The original wine club, Wine of the Month Club, has been allowing club members to choose between the best affordable wines from across the country and around the world since 1972.
Bottles delivered: 2, 6, or 12 monthly, bimonthly, or quarterly
Cost per shipment: Starting at $25 a month
Shipping cost: Varies by number of bottles, weight, and location 
What it offers: Something for every palate and every budget, with 11 different club options available for delivery. There are Mystery Case subscription boxes for the truly adventurous.

Wine Insiders
Wine Insiders

Best for Beginners: Wine Insiders

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Wine Insiders club members can choose a case of reds or whites, or opt for a mix of the two. Sign-up perks are significant and include deep savings as well as fancy swag, such as a lever pull corkscrew set with the second shipment.
Bottles delivered: 12 every 12 weeks, plus bonus winter and summer shipments
Cost per shipment: $140; $89 introductory offer (free shipping) for 12 bottles plus 3 bonus bottles
Shipping cost: $20
What it offers: Exposure to a wide variety of wines. Customers who don't want to join the club can still shop for individual bottles or preselected "packs" of wines.

Grab Bag Wine Club
Vinesse Wines

Best for Gift Giving: Vinesse Wines

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In addition to its great wine club and various club gift subscriptions, Vinesse offers a grab bag option: Choose from large selection of wines for a fair price and fill out a gift card to send to a friend or loved one.
Bottles delivered: 6, 12, 24, or 36  
Cost per shipment: Starting at $92 for 6 bottles 
Shipping cost: Included
What it offers: A fabulous way to fill the wine racks of friends and loved ones. The Grab Bag can stand alone as a one-time delivery, or it can be given as a subscription gift with four shipments a year.

Cellars Wine Club
Cellars Wine Club

Best for Free Shipping: Cellars Wine Club

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Cellars Wine Club offers wine lovers 12 different subscription services, but what they all have in common is that shipping is included in the price. Sample wines from both the classic wine-producing regions and emerging hotspots with the most popular wine club option, the Premium Club.
Bottles delivered: 2 monthly, bimonthly, or quarterly
Cost per shipment: $49 
Shipping cost: Free
What it offers: A low-frills focus on quality wines, without membership costs, hidden fees, or extra for shipping, even for only two bottles.

Bright Cellars
Bright Cellars

Best for Personalized Picks: Bright Cellars

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Two MIT grads developed a special algorithm to rate wines for Bright Cellars, which compares 18 unique attributes to your personal preferences. All it takes is a seven-question quiz to get started.
Bottles delivered: 4 monthly 
Cost per shipment: $80
Shipping cost: $8
What it offers: Mathematical matching of wine lovers and the wines they're most likely to prefer. It’s a good opportunity to try new wines while cutting back on the risk of being disappointed with your discoveries.

Wine Crasher
Valentyn Volkov/shutterstock

Best for Tasting: Tasting Room

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With Tasting Room by Lot18, club members receive a personalized selection of mini-bottles to sample. Shipments of full-size bottles are based on their tasting experience.
Bottles delivered: 2, 6, or 12
Cost per shipment: $149 for 12 bottles (varies by subscription); $10 (free shipping) for initial tasting kit
Shipping cost: $20 for 12 bottles
What it offers: A highly customized "wine profile" grounded in proven preferences, as opposed to simple surveys.

WSJwine Club

Best Perks: WSJwine Club

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In partnership with The Wall Street Journal, the WSJwine Discovery Club offers a nice introductory price for frugal wine fans, along with two additional award-winning reds no matter which wine selection — red, white, or mixed — you choose for your subscription service.
Bottles delivered: 12 every 3 months
Cost per shipment: $160; $70 introductory offer ($20 shipping) for 12 bottles plus 2 bonus bottles
Shipping cost: $20
What it offers: A good selection of wines from around the world at very competitive prices. Wine club deals, rewards, and upgrades offer additional ways for WSJwine Club members to save.

Wine Awesomeness
Wine Awesomeness

Best for Millennials: Wine Awesomeness

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At Wine Awesomeness, anyone can become a wine expert. Each slickly packaged shipment takes customers on a curated journey through the world's wine regions.
Bottles delivered: 3 or 6 monthly 
Cost per shipment: $49 for 3 bottles ($39 on first shipment); $79 for 6 ($59 on first shipment) 
Shipping cost: Free
What it offers: A wine "adventure." With each shipment, club members receive a free magazine, complete with incredibly detailed tasting notes, recipe pairings, and backstories on the wines received.

Stag's Leap Wine Cellars
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Best for Napa Wines: Winemaker's Circle

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This wine club option offered by Stag's Leap Wine Cellars brings the best of the famed vintner's Napa Valley selections to your doorstep.
Bottles delivered: 5 or 6 in March, May, October, and December
Cost per shipment: $260 on average
Shipping cost: Varies by location; 3 shipping tiers
What it offers: A West Coast wine experience. In addition to wine club deals on purchases, subscribers get free access to in-person events like wine tastings and discounts on tours, so this club is especially good for locals.

Plonk Wine Club

Best for Organic Wines: Plonk Wine Club

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Enjoy professionally curated, award-winning wines from a broad range of regions and profiles with Plonk. If you're an aficionado of organic and biodynamic wines, you may have found your perfect fit.
Bottles delivered: 4 or 12 monthly
Cost per shipment: $110 for 4 bottles; $285 for 12 bottles
Shipping cost: Free
What it offers: Expert tasting notes and recipes for pairing. With the four-bottle club option, customers can also purchase short-term subscriptions — great for gifting.

International Wine of the Month Club

Best for International Wines: International Wine of the Month Club

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Rare and boutique wines are curated by a two-tiered tasting panel at the International Wine of the Month Club. Four subscription box options cater to connoisseurs of all stripes — from cultured palates to collectors.
Bottles delivered: 2 monthly 
Cost per shipment: $40-$73, depending on club selection 
Shipping cost: $13
What it offers: An introduction to a world of wine. Includes international selections from two different wineries with every delivery.

California Wine Club
California Wine Club

Best for Small Vintners: California Wine Club

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Small, family wineries and artisans are the featured favorites here. And, with the California Wine Club's Premier Series membership, a different vintner is showcased each month. The Premier Series is the brand’s original wine club and the most popular option of its six subscription services.
Bottles delivered: 2 monthly
Cost per shipment: $41
Shipping cost: Varies by location
What it offers: Small-batch, hand-selected wines. Members also get VIP access to tours and tastings at California Wine Club's featured wineries.

Naked Wines
Naked Wines

Best for Regional Wines: Naked Wines

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A truly unique, crowdfunded approach to wine, Naked Wines offers big savings on bottles from boutique wineries. Fund local winemakers with every bottle you buy.
Bottles delivered: Customer's choice
Cost per shipment: Deposit $40 into your account every month and spend whatever you like.
Shipping cost: $10 for orders under $100; free for $100-plus (special rates for Hawaii and Alaska) 
What it offers: Savings of up to 60% on small-batch regional wines. "Angel" investors know they're making a difference by supporting independents.


Best for Sparkling Wine: ClubBubbly

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A singular focus on Champagne and sparkling wine is the name of the game at ClubBubbly. Bottles are sourced from near and far to provide festive offerings not easily found at your local wine and spirits store.
Bottles delivered: 3 or 6 bimonthly or quarterly
Cost per shipment: $70 for 3 bottles of sparkling wine only; $100 for Champagne only or a mix 
Shipping cost: Varies by location
What it offers: Unique, interesting, and hard-to find bottles of bubbly with a free club gift in every box. This shop even sells apparel, so die-hard members can sip in style.


Best for French Wine: SomMailier

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With SomMailier, customers enjoy exclusive French wines not available in the United States, curated by a renowned French master sommelier.
Bottles delivered: 3 or 6 every 3 months
Cost per shipment: $99 for 3 bottles; $192 for 6 bottles 
Shipping cost: Varies by location 
What it offers: Handcrafted French wines that are unique to their locality and often unavailable outside that region. Subscribers who find themselves in Bordeaux can take advantage of an invitation to tour SomMailier's founding family's vineyards.

Martha Stewart Wine Club
Martha Stewart Wine Co.

Best Celebrity Wine Club: Martha Stewart Wine Club

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Available as a one-time purchase or as a subscription service, customers can enjoy wines (allegedly) curated by Martha Stewart herself. Get a sampling of the brand's cellars in the introductory club box.
Bottles delivered: 12 every 12 weeks
Cost per shipment: $90
Shipping cost: Free
What it offers: Wines chosen specifically for pairing with cuisine. Complemented by Martha's notes on serving and entertaining, it's the ideal club for those who want to elevate their wine enjoyment into an event.

red and white wine

Best for Delivery to Canada: WineCollective

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Just 1% of the wines tasted by team experts make it into the WineCollective, which offers several subscriptions available in Canada.
Bottles delivered: 2, 4, or 6 monthly
Cost per shipment: CA$63-$156  
Shipping cost: CA$15 (may increase for rural and remote locations) 
What it offers: The very best affordable wines from around the world available on the Canadian wholesale market. Send a gift subscription for as many months as you'd like to a special neighbor in the North.

Gold Medal Wine Club
Gold Medal Wine Club

Best for Premium Wines: Gold Medal Wine Club

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Along with its many less expensive wine club options, Gold Medal Wine Club offers a Diamond Wine Club membership for an exclusive few. Limited to 500 recipients, this high-end club serves up top-tier wines rated 93 and above.
Bottles delivered: 2 or 4 every 3 months
Cost per shipment: $175-$205 for 2 bottles; $350-$410 for 4 bottles
Shipping cost: Varies; buyer can make shipping arrangements or pick up where available.
What it offers: Exclusive premium wines. Gold Medal's Diamond Wine Club is impossibly posh but not absolutely impossible to afford.